Videos tagged public relations
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Study Abroad: Los Angeles
A sneak peek in to the acting, writing, production, and PR/advertising opportunities offered by the BU in LA internship program. /abroad/
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Sandra Frazier on BU's prep for real-world PR
Alumna Sandra Frazier (COM '01), evaluates the Public Relations courses she took at BU and explains how they helped prepare her for working in the real world. Frazier is CEO of Tandem Public Relations in Louisville, KY.
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Pet Adoption Counselor
Steve Oakes (COM’93, CAS’93), former public relations executive turned pet adoption counselor, discusses his work at the Northeast Animal Shelter where he matches pets with families. Video by Robin Berghaus. Photo by Cydney Scott.
[...]Read the story on BU Today:
/today/node/12421
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College of Communication Open House, Part 1
Dean Thomas Fiedler and COM Ambassadors welcome the admitted Class of 2017. Faculty from the Department of Film & Television describe the curriculum and unique opportunities within the program. To learn more about our Mass Communication, Advertising, [...]Public Relations, or Journalism programs, please check the COM website, /com.
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Dean's Corner: Communications Education in the Digital Age
Tom Fiedler, Dean of the College of Communication at Boston University, discusses how the digital age is shaping communications education.
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Steve Quigley, Public Relations
Prof. Steve Quigley lets applicants know that our faculty and staff are here for them beyond the application process. For more information on our graduate programs and the application process visit our website - /com/live-it
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Dr. James Grunig talks PR's influence on management
Dr. Melvin L. DeFleur Distinguished Lecture Series presents Dr. James E. Grunig, Professor Emeritus, Department of Communication, University of Maryland. In the minds of most people, public relations has become institutionalized as what Grunig calls [...]the symbolic interpretive paradigm—the idea that public relations consists of disseminating messages to influence how people interpret the behaviors of organizations. Grunig has devoted his career to developing an alternative paradigm, which he calls the strategic management paradigm—the idea that public relations is an essential part of management that gives a voice to publics in management decisions and helps shape the behaviors of organizations rather than just the meanings that publics assign to those behaviors.
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Embrace the Possibilities at PR Advanced
PR Advanced: Embrace the Possibilities is a professional development conference that will help you find the right path to your communications career.
Have you felt overwhelmed by the ways you can take your communications degree? Need to find a [...]summer internship? How about all of that social media? Do you need to be a specialist or a generalist? Find out at PR Advanced.
When: February 23, 2013
Where: BU Photonics Center, 8 St. Mary's Street, Boston, MA 02215
Register: http://bit.ly/VYHGX6
For more info: www.pradvanced.com
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Use of Social Media in Public Relations
Dr. Donald K. Wright (Harold Burson Professor and Chair in Public Relations) examines the increased use of social and emerging media (e.g., Facebook, Twitter, LinkedIn, YouTube, blogs, etc.) in public relations practice during the four-year period [...]between 2008 and 2011. An annual trend analysis surveying more than two thousand public relations practitioners during this time period indicates that social and other new communications media continue to have a huge impact on how public relations is practiced. Implications and details of these technological trends will be discussed.
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