Carolyn E. Clark

Associate Professor of Communication

BS, Montclair State University
MS, Pennsylvania State University

Professor Clark has more than 26 years of professional experience in the advertising industry. She has held senior positions in agency management at several major advertising agencies and directed their strategic and account planning functions. For the past five years, she has managed an independent consulting practice, offering strategic counsel to advertising agencies and corporations. She has been involved in brand positioning strategies and advertising programs across a range of consumer and business to business industries, including financial services, technology, retailing, newspapers, sporting goods, athletic footwear, health care, consumer packaged goods, and e-commerce. Professor Clark teaches undergraduate and graduate courses in advertising.