超级碗如何继续在媒体上留下印记
谈到一年中最大的体育赛事——超级碗（Super Bowl），有两种人。 First, there are those who sit on the same corner of the couch, wearing their slightly small, unwashed jersey and hoping their superstitions help their favorite 团队 win the Super […]
标签:whyI公关Lab
从戏剧中学到的公关经验
By: Kaitlin Steele, Account Supervisor at 公关Lab November 19, 2018 When most people think of ways to prepare for a career in 公共关系, 剧院 isn’t usually the first thing that comes to mind. As I near the end of my graduate program, though, I’m still finding ways that my decade of 代理 has gotten […]
非营利组织和企业公关的区别
公关Lab的商誉客户团队与摩根纪念商誉行业传播总监詹姆斯·哈德（James Harder）在客户活动上（照片由Facebook提供）。 By: Olivia Zed, Account Supervisor for 公关Lab November 12, 2018 When considering potential career options after graduation, students of 公共关系 are often guided down one of two paths: […]
社交媒体对体育产业的影响
By: Jessica Swarm, Account Supervisor at 公关Lab October 29, 2018 It’s a great time to be a 体育 粉丝. 在过去的十年里，社交媒体的兴起彻底改变了体育产业。 One of the most powerful uses of 社交媒体 is the ability to quickly and efficiently communicate with people all over the […]
所有严肃事务的公关：医疗保健、金融服务和企业
By: Riti Shah, Account Supervisor at 公关Lab October 23, 2018 The world of 公共关系 goes beyond what often meets the eye. 外行总是把公关与面向消费者的品牌和产品的宣传联系在一起。 Consumer practice is a big part of the 公关 行业 but there is a lot more to […]
公关对科技创业公司的重要性
By: Yuexin Qu, Account Supervisor at 公关Lab October 15, 2018 When people don’t understand the importance of 公关, they won’t invest their money in partnering with 公关 firms. 然而，公关对于创业公司的整体成长和未来发展至关重要。 Good 公关 can help 启动s shape positive public images and establish 社交媒体 and traditional 媒体 […]